is a contextual ad network for website owners/publisher to generate income through showing ads on their websites. has a partnership with Yahoo! Bing Network to enable publishers to increase advertising revenue.

Since, then it’s been an alternative to Google Adsense for some publishers. In terms of market cap, the company ranks 5th in the world & in terms of revenue generated stands out on the 2nd position after Google Adsense. reaches about 100 million US desktop users. The company reported a revenue of 232 million USD for the year 2015 and manages more than 450 million USD of managed ad spend.

In 2016, the company got acquired by Mitenoa staggering 900 million dollars. The deal believed to be third largest ad tech acquisition ever.

More than 90% of’s total revenue comes from the US. The company has seven offices worldwide, including global headquarters in Dubai, and US headquarters in New York City. was originally started by Divyank Turakhia. He started the company back in 2010 with only 20 employees. Within just 6 years, it has grown to 800+ employees with 6 offices in USA, UAE, Switzerland, India and became a leading player in the display ad industry.

Several leading publishers and MNCs including Forbes, WebMD, NY Times, USA Today and more use ads on their websites.

Navjot is a Hobby Blogger from Ireland, and loves to create content to help people. He makes time on weekends to work on this blog. And has a full time position at Verizon Media as Technical Solutions Consultant, which he loves and thrives at. His Skills include in-depth knowledge of SEO, Javascript, Advertising, HTML and Java.